Wednesday, October 7, 2009

Childress and children

Richard Childress Teams with Speedway Children's Charities
For Ride of a Lifetime, Oct. 17, at Lowe's Motor Speedway


CONCORD, N.C. (October 7, 2009) - One lucky fan will take a lap around Lowe's Motor Speedway with NASCAR team owner Richard Childress as he joins Speedway Children's Charities for the Ride of a Lifetime during pre-race festivities at the Oct. 17, NASCAR Banking 500 only from Bank of America.

The winning bidder of an online auction will ride in a parade lap vehicle during driver introductions for the only Saturday night race in the Chase. Prior to the ride along, the winner and a guest will receive a pit tour and two V.I.P. passes to the Richard Childress Racing condominium in Turn 1 to enjoy an outstanding view of Lowe's Motor Speedway under the lights for the fifth race in NASCAR's Chase for the Sprint Cup. Proceeds from the auction will benefit The Childress Institute for Pediatric Trauma and Speedway Children's Charities.

"The Childress Institute is privileged to partner with Speedway Children's Charities," said Richard Childress, president and CEO of Richard Childress Racing, who co-founded the Childress Institute with his wife Judy in 2008. "During our 40 years of racing, we have always been dedicated to the fans. Now we have the opportunity to give back by saving the lives of seriously injured children across the United States."

"We are thrilled to be a part of the 40th anniversary of Richard Childress Racing and the Childress Institute for Pediatric Trauma," said Saundy Hutto, national director of new business development and marketing of Speedway Children's Charities. "This will be an exciting weekend for the fans and also build a platform of awareness for traumatically injured children."

"It's a privilege to be associated with Speedway Children's Charities, and we appreciate being the beneficiary of the Ride of a Lifetime auction," said J. Wayne Meredith, M.D., director of the Childress Institute. "The money raised will help further our research, education and prevention efforts to reduce life-threatening injuries to kids and to save lives."

The auction is now open for bidders and will conclude at 5 p.m. on October 11. Winning bid does not include transportation or lodging. To bid and gather additional information, please visit www.charlotte.speedwaycharities.org.

Richard Childress Racing will celebrate its 40th anniversary October 22 with RCR Fan Day at its headquarters in Welcome, N.C. For more information please visit www.RCRFanDay.com.

About Richard Childress Racing
Richard Childress Racing (www.rcrracing.com), celebrating its 40th anniversary in 2009, has earned more than 180 victories and 12 NASCAR championships, including six in the Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, Nationwide Series and Camping World Truck Series. Its 2009 Sprint Cup Series lineup includes Casey Mears (No. 07 Jack Daniel's), Kevin Harvick (No. 29 Shell-Pennzoil), Jeff Burton (No. 31 Caterpillar) and Clint Bowyer (No. 33 Cheerios/Hamburger Helper). Its 2009 Nationwide Series lineup includes Bowyer, Burton and Stephen Leicht (No. 29 Holiday Inn) and Austin Dillon and Sean Caisse (No. 2 RCR Chevrolet). Austin Dillon, Ty Dillon and Ryan Gifford are RCR developmental drivers in both asphalt and dirt track racing.

About The Childress Institute for Pediatric Trauma
The Childress Institute's mission is to significantly improve survival rates of children nationwide who suffer serious injuries and reduce the lifelong impact of traumatic injuries in children. Richard Childress and his family are providing $5 million to Wake Forest University Baptist Medical Center to initiate the project. The Medical Center and the Childress family are working with corporations and individuals to raise awareness and an additional $20 million to establish the Institute's endowment fund. As the national center for championing the care of children with life-threatening injuries, the Childress Institute will: continually raise awareness that serious injuries annually claim the lives of more children than all other causes of death combined; lead research and education efforts to prevent and treat injuries; and identify and help put in place the resources needed to reach more kids faster with the kind of care that makes a difference - in saving their lives and helping them lead a normal life. For more information, please visit www.ChildressPediatricTrauma.org.

About Speedway Children's Charities
The mission of Speedway Children's Charities remains true to the ideals it was founded upon in 1982: To care for children in educational, financial, social and medical need in order to help them lead productive lives. SCC provides funding for hundreds of non-profit organizations throughout the nation that meet the direct needs of children. Our vision is that every child has the same opportunities no matter what obstacle they are facing. For more information, please visit www.speedwaycharities.org.

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